About
Erik Larson & Maddie Larson
One father and one daughter. Two voices from two generations.
Erik Larson is a Chief Technology Officer (CTO) and Strategic Advisor who helps turn complex ideas into scalable systems that drive measurable business value. His passion comes from a diverse background spanning education, software development, cloud architecture, and private equity tech transformation, where he has participated in hundreds of successful transactions.
(Not the historian Erik Larson, whose book Isaac's Storm is about the same Galveston Island where this one happens to live.)
Erik is the author of Be Do Give Love, a father‑daughter memoir shaped by a winter funeral, a spring reboot, and a summer of road trips and reflection. Through four simple words and multi‑generational stories of loss, legacy, and laughter, Erik and his daughter, Maddie, rediscover timeless truths and encourage audiences to align their identity and actions to make a lasting impact.
Madailein (Maddie) Larson is part of the next generation of storytellers and leaders, and co‑author of Be Do Give Love. A recent University of Arkansas graduate, she is now pursuing her master’s degree. On the stage and on the page, Maddie’s voice brings vulnerability, humor, and courage to conversations about resilience, identity, and love.
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